Wednesday, February 25, 2009

Understanding Infrastructure or The Immigrants Guide to the American Workplace

Understanding Infrastructure: Guide for Architects and Planners

Author: George Rainer

Urban Water Infrastructure Planning, Management, and Operations Neil S. Grigg "… discusses the factors that lead to effective management of water systems in urban areas." —Journal of the Water Pollution Control Federation Unique in its orientation for managers, Urban Water Infrastructure focuses on the productive management of urban water systems by laying out its discussion in terms of the system as a whole, how a system’s component elements work together, how much they cost to build and operate, and the sociopolitical forces that guide the productive operation. This easily accessible reference is aimed at engineers, planners, and managers, teaching both the theoretical and practical aspects of urban water management. 1986 (0 471-82914-5) 328 pp. A Guide to Site and Environmental Planning Third Edition Harvey M. Rubenstein "Perhaps the strongest feature of the book is the inclusive, comprehensive, and logical analysis within each of the chapters … All in all, I can highly recommend this book to anyone engaged in site planning, or interested in site plans developed by others." —Landscape Planning This Third Edition incorporates pertinent research of the past decade and presents an approach to design based on factual information that enables creative talent to be used to its utmost advantage. Chapters follow phases used in the development of a site plan and include extensive information on: site selection, resource analysis, land use, storm drainage, alignment of horizontal and vertical curves, specifications, sports facilities and play-grounds, rooftop gardens, residential development concepts, and much more. 1987 (0 471-85033-0) 410 pp.Infrastructure Engineering and Management Neil Grigg Here is the first technical and management book to focus on solutions to complex, large-scale problems involving major infrastructure projects. The wide-ranging text covers such systems as roads and streets, water and wastewater, waste management, buildings and structures, and energy facilities. Infrastructure Engineering and Management gives an in-depth knowledge of several key subjects relating technology to management: planning, programming, and budgeting; finance, organization, and private sector involvement; operations and maintenance; project management; and research needs. 1988 (0 471-84974-X) 380 pp.

Booknews

An introduction to the structure and function of such essential public works as water, power, sewage, communications, transportation, and recreation facilities. Discusses the environmental, legal, and economic aspects of both standard and innovative approaches to development and maintenance. Could be used as a textbook. Annotation c. Book News, Inc., Portland, OR (booknews.com)



Books about: Matrix Differential Calculus with Applications in Statistics and Econometrics or Corporate Reconstruction of American Capitalism 1890 1916

The Immigrants Guide to the American Workplace: Making It In America

Author: Anna Graf Williams

This easy-to-read book helps people who want to be successful in the U.S. job market—targeting the needed life and professional skills and providing the “how to” for integrating into the American workforce. It gives concrete, prescriptive techniques for workplace success to immigrant populations and the people who mento them. Coverage includes hygiene and dress, finding and working with a mentor, dealing with culture shock, learning to understand and communicate with others, getting around, government services, housing, handling money, getting and keeping a job, on-the-job benefits, being professional, and becoming independent. For human resource managers, construction mangers, and managers and supervisors in the fields of business, technology, hotel restaurant management, hospital and home health care, career placement, childcare—and basically everything else.



Table of Contents:
1. Intro to the USA.
2. Getting Here—All about Immigration.
3. Learning the Language—How to Communicate.
4. Hygiene, Grooming, and Dress.
5. Government Services.
6. Cash and Credit.
7. Housing.
8. Transportation.
9. Shopping.
10. Dining In and Dining Out.
11. Out on Your Own.
12. Managing the Family.
13. Education.
14. Getting a Job and Keeping a Job.
15. On-the-Job Benefits.
16. Communication at Work.
17. Technology.
18. Media.
19. Mentoring.

Tuesday, February 24, 2009

The Marketing Research Guide or Socialization of Graduate and Professional Students in Higher Education

The Marketing Research Guide

Author: Robert E Stevens

The Marketing Research Guide carries readers step-by-step through the complete marketing research process, providing worksheets, sample proposals, questionnaires, and a copy of a final report to give insight into the tools and techniques of marketing research. It is ideal for managers who must negotiate, evaluate, and use marketing research as a part of the decision-making process; for individuals involved in the research process who need to review marketing research procedures or find examples of specific techniques; and as a college text for courses in marketing research, especially those that focus on conducting actual marketing research project. Worksheets at the end of each chapter help you develop outlines of your own marketing research projects, while the appendixes provide examples that help you visualize what your reports should look like. Another useful feature is the description of the major forecasting, sampling, and analysis techniques without the use of mathematical formulas - a quality sure to be appreciated by marketers and those ambivalent toward mathematics.

Booknews

Intended for use as a college-level textbook for courses in marketing research, as well as for managers using market research, this volume provides guidance through the marketing research process from design to execution. Includes worksheets at the end of each chapter, appendices providing an example of a final report, and ample proposals and questionnaires, as well as a description of the major forecasting, sampling, and analysis techniques without the use of mathematical formulas, for marketers and students ambivalent toward mathematics. Annotation c. by Book News, Inc., Portland, Or.



Table of Contents:
Ch. 1Introduction to marketing research1
Ch. 2Research designs for management decisions25
Ch. 3Experimentation49
Ch. 4Measurement73
Ch. 5Introduction to data collection89
Ch. 6Designing the data-gathering instrument133
Ch. 7Fielding the data-gathering instrument155
Ch. 8Sampling methods and sample size181
Ch. 9Analyzing and interpreting data for decisions197
Ch. 10Advanced data analysis225
Ch. 11The research report249
Ch. 12Industrial and international market research263
Ch. 13Mail surveys287
Ch. 14Concept/product testing299

See also: Happiness in a Storm or Heart Disease Breakthrough

Socialization of Graduate and Professional Students in Higher Education, Vol. 3

Author: John Weidman

Weidman addresses both curricular and dispositional aspects of the graduate and professional students' experiences in higher education as well as processes through which individual students are socialized. This report provides historical background on the study of professional socialization, compares and contrasts models of professional preparation, and addresses implications for the organization and administration of graduate and professional education programs.