Thursday, December 4, 2008

Essentials of Corporate Finance and eBay For Dummies

Essentials of Corporate Finance

Author: Stephen A Ross

Essentials of Corporate Finance, 5/e by Ross, Westerfield, and Jordan is written to convey the most important concepts and principles of corporate finance at a level that is approachable for a wide audience. The authors retain their modern approach to finance, but have distilled the subject down to the essential topics in 18 chapters. They believe that understanding the “why” is just as important, if not more so, than understanding the “how,” especially in an introductory course. Three basic themes emerge as their central focus:1.
An emphasis on intuition—separate and explain the principles at work on a common sense, intuitive level before launching into specifics. Underlying ideas are discussed first in general terms, then followed by specific examples that illustrate in more concrete terms how a financial manager might proceed in a given situation.2.
A unified valuation approach—Net Present Value is treated as the basi c concept underlying corporate finance. Every subject the authors cover is firmly rooted in valuation, and care is taken to explain how decisions have valuation effects.3.
A managerial focus—Students learn that financial management concerns management. The role of financial manager as decision maker is emphasized and they stress the need for managerial input and judgment.



Table of Contents:

Ch. 1Introduction to financial management
Ch. 2Financial statements, taxes, and cash flow
Ch. 3Working with financial statements
Ch. 4Introduction to valuation : the time value of money
Ch. 5Discounted cash flow valuation
Ch. 6Interest rates and bond valuation
Ch. 7Equity markets and stock valuation
Ch. 8New present value and other investment criteri a
Ch. 9Making capital investment decisions
Ch. 10Some lessons from capital market history
Ch. 11Risk and return
Ch. 12Cost of capital
Ch. 13Leverage and capital structure
Ch. 14Dividends and dividend policy
Ch. 15Raising capital
Ch. 16Short-team financial planning
Ch. 17Working capital management
Ch. 18International aspects of financial management

eBay For Dummies

Author: Marsha Collier

eBay is the world's #1 online shopping destination and can be a bit intimidating for first-time users. Thankfully, though, the latest edition of eBay For Dummies addresses all the issues a first-time or inexperienced eBay user will confront. Readers will be up to date in no time on the latest changes in the eBay interface, fee structure, and methods for buying and selling. Readers will quickly be on the path that makes bidding, buying, and selling the fun it should be!

A Reference for the Rest of Us!



• Author Marsha Collier is a recognized eBay expert, thanks to her bestselling books, appearances as an instructor at eBay University events, and appearances on NBC's Today Show, ABC's The View, and numerous print and radio interviews

• Topics include: getting a user name, making first bids, completing transactions, selling items, and what to do if anything goes wrong

• An ideal resource for everyone from corp orate customers to mom & pop retailers, as well as individuals who are cleaning out their closets and garages




Table of Contents:

Introduction.
PART I: Forget the Mall: Getting a Feel for eBay.
Chapter 1: Why eBay Is Better Than Your Local Antique Shop.
Chapter 2: The Bucks Start Here: Signing Up at eBay.
Chapter 3: There's No Place Like the Home Page.
Chapter 4: My Own Private eBay.
PART II: Are You Buying What They're Selling?
Chapter 5: Seek and You Shall Find: Research.
Chapter 6: Bidding: The Basics.
Chapter 7: Power Bidding Strategies.
Chapter 8: After You Win the Auction.
PART III: Are You Selling What They're Buying?
Chapter 9: Selling in Your Bedroom Slippers for Fun and Profit.
Chapter 10: Filling in the Blanks: Cyber Paperwork for the Savvy Seller.
Chapter 11: Going, Going, Gone: Closing the Deal.
Chapter 12: Troubleshooting Your Auction.
Chapter 13: Using Pictures and Strategies to Increase Your Profits.
PART IV: Oy Vay, More eBay!: Special Features.
Chapter 14: Privacy: To Protec t and Serve.
Chapter 15: eBay's Rules & Safety Program.
Chapter 16: The eBay Community: Playing Nice with Other eBay Members.
Chapter 17: Charities and Special Features.
PART V: The Part of Tens.
Chapter 18: Ten (Or So) Golden Rules for eBay Buyers and Sellers.
Chapter 19: Ten (Or So) Programs and Services to Ease Your Way on eBay.
Appendix A: Computers: How High-Tech Do I Go?
Appendix B: Answers for the Fanatic: Finding More Stuff to Sell.
Index.
Book Registration Information.

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