Project Manager's MBA: How to Translate Project Decisions into Business Success
Author: Dennis J Cohen
Project managers are no longer judged by the technical success of their projects alone. They're also held accountable for their contributions to the company's financial goals. Yet most project managers don't have the business knowledge necessary to make project-based decisions that lead to bottom-line success. In this book, Dennis Cohen and Robert Graham, both former university professors and experienced project management consultants, provide the skills that, until now, could only be gained through a graduate degree and years of hands-on experience.
Cohen and Graham walk project managers through basic business concepts such as value creation, accounting and finance, strategy, and marketing. They connect these concepts to the decisions project managers face every day. And they make it easy to apply the resulting solutions on the job through a unique business systems calculator. Readers can use the online calculator in conjunction with the book to understand how different project variables affect business outcomes, to determine the overall impact of proposed project changes, and to evaluate the economic results of many decisions they make.
Cohen and Graham's principles apply equally to projects in business, non-profit, and government organizations. And each one is illustrated through case studies drawn from a range of industries, including pharmaceuticals, the technology sector, even the winemaking business. Whether the mandate is to get new products to market, improve the infrastructure, or better serve customers and clients, this book teaches project managers how to make day-to-day decisions from an upper-management perspective. And it provides a blueprintfor planning and pitching potential projects that demonstrates a higher level of business savvy.
Booknews
Walks project managers through basic business concepts such as value creation, accounting and finance, strategy, and marketing, and connects these concepts to decisions project managers face every day. Application of principles in business, nonprofit, and government organizations is illustrated through case studies drawn from industries including pharmaceuticals, technology, and wine making. The authors are professionals in project management in the private sector. Annotation c. Book News, Inc., Portland, OR (booknews.com)
Table of Contents:
Preface | ||
The Authors | ||
1 | An Entrepreneurial Approach to Managing Projects | 1 |
2 | Accounting and Finance Basics for the Project Management Entrepreneur | 25 |
3 | Business Strategy: Where Are We Going and How Are We Going to Get There? | 57 |
4 | Project Management Processes for Business Results | 85 |
5 | Marketing and the Project Manager: Understanding the Customer and the Competition Too | 109 |
6 | Project and Post-Project Costs | 135 |
7 | Why Finance Matters for Project Managers | 153 |
8 | Decision Making and the Business Systems Approach | 187 |
9 | The Project Venture Development Process | 199 |
App | An Outline for Building a Project Business Case and Plan | 207 |
Glossary | 213 | |
References | 227 | |
Index | 231 |
New interesting textbook: Modern Real Estate Practice Flashcards or The Successful Internship
Leadership: Understanding the Dynamics of Power and Influence in Organizations
Author: Robert P Vecchio
Today a growing number of business schools, law schools, and continuing education programs in executive development and management training offer leadership classes. Despite the curricular recognition of this area, there is a shortage of strong college-level texts. Leadership, second edition-a completely up-to-date anthology of key writings by well-known contributors-meets the need for a textbook that encompasses the major theories in the field of leadership. Robert P. Vecchio has updated the second edition with eight new chapters. Aimed at upper-level undergraduate and graduate-level courses, Leadership continues to provide classic essays by the major figures in the field of leadership along with topical essays on current and emerging issues.
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